Matt Wessels
Matt Wessels
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    • Home
    • About
    • Resume & Projects
      • Resume
      • Projects
      • Education
    • Testimonials
  • Home
  • About
  • Resume & Projects
    • Resume
    • Projects
    • Education
  • Testimonials

Projects

COVID-19 Crisis Management – Son’s Edu

• Overview: Designed and implemented a comprehensive remote learning curriculum for over 1,000 students during the pandemic, ensuring minimal disruption to education.
• Key Details:

  • Developed a suite of digital courses that integrated video lessons, interactive quizzes, and real-time feedback systems.
  • Utilized diverse digital tools and platforms to maintain high student engagement and secure impressive retention rates.
  • Coordinated with educators to tailor content that met varying learning needs during the crisis.

ESL Content Development – EngFlip (Flipped Learning Books)

 • Overview: Spearheaded the creation of four AI-assisted ESL flipped learning books aimed at transforming traditional language learning approaches.
• Key Details:

  • Leveraged AI for generating initial content drafts, followed by rigorous proofreading and editorial enhancements.
  • Collaborated with subject-matter experts to ensure accuracy and relevance of the language materials.
  • The project successfully melded technological innovation with educational best practices to deliver engaging content.

Editorial Management – MoneyTrainer.com

 • Overview: Led all facets of editorial operations, focusing on cross-cultural content quality and consistency.
• Key Details:

  • Managed a team of Korean-to-English translators and English editors to produce clear and engaging financial content.
  • Instituted rigorous editorial standards and streamlined the workflow, resulting in timely and high-quality publications.
  • Collaborated with marketing and technical teams to align content with overall strategic goals.

English Marketing & Digital Presence – Son’s Edu

 • Overview: Orchestrated English-language marketing initiatives to elevate brand visibility and attract international clientele.
• Key Details:

  • Developed and launched company websites and social media accounts, emphasizing user experience and content engagement.
  • Designed marketing strategies that blended creative storytelling with data-driven decision-making for better audience resonance.
  • Monitored online metrics to continuously refine digital presence and improve brand outreach.

HR Department Establishment – Son’s Edu (South Korea)

 • Overview: Designed and implemented an international HR department to support global recruitment and employee management.
• Key Details:

  • Ensured compliance with local labor laws while establishing streamlined processes for onboarding and managing foreign teachers and staff.
  • Developed policies that promoted diversity and integrated best practices in international human resources management.
  • Successfully built a robust system that balanced administrative efficiency with cultural sensitivity.

Recruitment & Talent Acquisition – OrangeCat Education Center (Seoul, South Korea)

 • Overview: Managed the full recruitment lifecycle for administrative, managerial, and teaching positions.
• Key Details:

  • Developed tailored hiring strategies to attract top talent, ensuring both competency and cultural fit.
  • Streamlined the recruitment process, from job posting through interviews to onboarding, increasing overall efficiency.
  • Implemented innovative talent acquisition methodologies to support the rapid growth of the play-based learning center.


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