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  • About
  • Resume & Projects
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    • Projects
    • Education
  • Testimonials
  • GoodViral
  • Talent Atlas
    • Talent Atlas Website

Detailed work history

Project & Operations Coordinator at Tall Giraffe Video

Aug 2025 - Present (Remote)


Tall Giraffe Video is a creative production studio that partners with brands to craft stories that resonate. By streamlining operations and overseeing client projects from onboarding to delivery, the studio ensures that every production runs smoothly, freeing the founder to focus on strategy, business development, and creative direction.


• Coordinate every project from client onboarding to final delivery, applying TGV’s structured 5-step process to ensure clarity, timeliness, and quality. 

• Manage all project-related client communication, maintaining transparency and professionalism at every touchpoint.

• Oversee creative workflows by scheduling, gathering assets, tracking progress, and managing review cycles with tools such as LucidLink, Frame.io, and Notion.

• Ensure brand consistency by maintaining asset libraries, SOPs, and system hygiene across multiple platforms, optimising usability and efficiency.

• Lead freelancer onboarding and coordination, maintaining an up-to-date directory, managing assignments, and ensuring deadlines are met.

• Track budgets, vendor costs, and freelancer fees against project forecasts, flagging risks early and ensuring financial control.

• Use AI tools to create templated documents, speed up workflows, and improve operational efficiency.

• Own the operational side of the client experience, guaranteeing smooth onboarding, clear next steps, and high-quality delivery that reflects TGV’s values.

• Capture post-project learnings through debriefs with clients and freelancers, feeding insights back into continuous process improvement.

Writer and Researcher at GoodViral

Nov 2024 - Present (Remote)

Purpose-Driven Storytelling | Research & Editorial Writing | Social Impact Communications 


GoodViral is a purpose-driven organization and podcast that helps businesses integrate social impact into their leadership and operations to enhance profitability and community engagement. Through keynote speaking, consulting, and storytelling, GoodViral highlights individuals and organizations making a positive societal and environmental impact.

 • Write longform articles inspired by the GoodViral podcast, translating interviews into compelling, research-backed features on global innovation, environmental justice, social entrepreneurship, and ethical leadership.
• Conduct deep-dive research to add context, credibility, and clarity to each story, aligning content with GoodViral’s mission of uplifting people and organisations creating measurable change.
• Collaborate with editors to refine structure, tone, and messaging across digital platforms.
• Ensure all content meets journalistic standards while being optimised for clarity, emotional resonance, and online engagement.
• Contribute to strategic content planning by identifying emerging trends and relevant topics for storytelling. 

Associate Recruitment Consultant (CDMO) at Apsida Life Science

Apr 2025 - June 2025 (Pretoria, South Africa)

Life Science | Head-hunting | Talent Mapping

I partnered with both candidates and clients in the CDMO (Contract Development and Manufacturing) sector to create impactful, long-term matches that aligned technical expertise with business objectives and team culture.

Key responsibilities:
• Talent Sourcing & Headhunting: Proactively identified and engaged high-quality candidates through platforms such as LinkedIn, internal databases, and targeted headhunting strategies.
• Candidate Screening & Interviewing: Conducted thorough initial interviews to assess experience, skills, and cultural fit. Gained a deep understanding of candidates’ career goals and motivations to ensure strong alignment with opportunities.
• CV Presentation & Coordination: Supported with formatting and submission of candidate profiles to clients or internal business development teams, highlighting key strengths and suitability for the role.
• Candidate Relationship Management: Maintained consistent and transparent communication with candidates throughout the recruitment process. Provided interview preparation, timely feedback, and guidance through to offer stage and onboarding. 

Managing Editor for Eng-Flip E-Learning at Son's Edu

Oct 2024- Feb 2025 (Daegu & Seoul, South Korea)

Content Management | Editing | Outsourcing & Contract Recruitment


• Led the development of EngFlip Reading Adventures, a four-book flipped-learning ESL series (Beginner to Advanced).
• Recruited and managed a remote team: content creators, AI prompt engineers, exam specialists, and an editor.
• Oversaw content planning, final reviews, and pedagogy alignment to Son’s Edu’s flipped-learning model.
• Coordinated all work via Microsoft Teams, ensuring on-time delivery across global contributors.
• Delivered four high-quality learner workbooks within five months, enabling scalable e-learning adoption. 

Head of People & Organisational Development at Son's Edu

Jan 2022 - Jan 2025 (Daegu & Seoul, South Korea)

Global Education Leadership | Talent Development | Cross-Cultural Team Management

Promoted to 부원장 (Director-level executive) to lead people strategy, organisational development, and multi-site operations across a fast-scaling education group. 


 Focus Areas: Organisational Development, Talent Strategy , Site Expansion & Operations 


• Directed strategic growth and operations across nine campuses, managing over 100 teachers and administrative staff across multiple sites.
• Successfully launched two new OrangeCat Education Centres and rebranded BeTop Kids, a kindergarten under the Son’s Edu umbrella. Oversaw full operational setup, staff recruitment, onboarding design, and marketing rollout for both initiatives.
• Acted as interim Vice Principal at BeTop Kids, where I restructured the school’s organisational system, introduced new leadership standards, and implemented streamlined internal processes.
• Served as Managing Editor for EngFlip, a global e-learning project that developed AI-supported English language materials for US/UK learners. Led a distributed team of prompt engineers, editors, and curriculum developers across Asia.
• Advised the CEO on long-term strategic planning, organisational restructuring, and leadership development initiatives, which led to a 25% reduction in cross-campus operational redundancies, a 30% increase in leadership pipeline readiness, and higher year-on-year staff retention across senior roles.
• Drove the implementation of operational systems (Slack, Asana, Notion) to enhance cross-campus collaboration, workflow efficiency, and team accountability.
• Embedded people-first practices into hiring, performance management, and engagement strategy, improving retention and overall morale. 

Senior Manager - Global HR & Talent Strategy at Son's Edu

Nov 2016 - Jan 2022 (Daegu, South Korea)

People Leadership | Cross-Cultural HR | Education & Talent Development

• Built and led Son’s Edu’s first international HR department, developing compliant infrastructure, scalable systems, and English-language policies across seven campuses serving more than 7,000 students.
• Managed and mentored a team of 100+ international educators and administrative staff. Oversaw performance management, training, and professional growth across multiple sites.
• Led the full transition from outsourced to in-house recruitment, designing talent pipelines and training campus leaders. This shift delivered cost savings of approximately KRW 72 million (52,000 USD / R760,000).
• Recruited, onboarded, and retained 100+ international teachers. Improved instructional quality and team cohesion through structured onboarding and regular professional development.
• Acted as key mediator between Korean managers and international staff. Resolved cultural misunderstandings, strengthened communication, and built trust across cross-functional teams.
• Trained both Korean Directors and International Head Teachers in recruitment best practices, onboarding design, and employee engagement, ensuring consistent leadership standards across the organisation.
• Managed and negotiated employment contracts and contributed to payroll coordination for international employees, ensuring legal compliance and equity across the group.
• Directed the emergency shift of more than 1,000 students across three campuses from in-person to remote learning within 72 hours during COVID-19, maintaining 100 percent retention and instructional continuity.
• Delivered training workshops, curriculum briefings, and teacher coaching sessions to build a performance-driven academic culture.
• Enhanced global employer branding across LinkedIn, Meta, and website platforms, strengthening international candidate pipelines and market positioning. 

Head Teacher & Talent Development Lead at Son's Edu, Sangin Campus

Nov 2013 - Nov 2016  (Daegu, South Korea)

Academic Team Lead | ESL Instructor Recruitment, Onboarding & Training Strategy


 • Designed and taught Advanced Communication courses to students from upper elementary through high school, focusing on presentation skills, critical thinking, and persuasive speech in English.
• Recruited, onboarded, and mentored ESL teaching teams across three campuses, creating structured orientation programmes that integrated cultural adaptation, curriculum alignment, and classroom methodology.
• Developed and implemented a teacher rotation system to cover staff leave internally, eliminating the need for external substitute teachers and resulting in cost savings of KRW 8 million (± 5,500 USD) per semester.
• Led curriculum development and training for new instructors, embedding project-based learning, digital tools, and differentiated instruction.
• Delivered coaching and performance feedback to educators, leading to a 25 percent increase in teacher evaluation scores and a 30 percent improvement in student satisfaction.
• Conducted regular classroom observations and created tailored improvement plans, ensuring consistency in instructional quality across locations.
• Introduced collaborative lesson planning systems that streamlined content delivery, improved pacing, and enhanced cross-campus teaching cohesion.
• Supported academic leadership with teacher scheduling, student placements, and assessment alignment. 

Freelance Global Talent Acquisition & Corporate Communications Manager at OrangeCat Global

Jan 2020 - Sep 2024 (Daegu & Seoul, South Korea, Hybrid)

Creative Staffing | Global Hiring | Brand & Content Strategy

• Led global hiring and outsourcing of 2D/3D animators, illustrators, voice artists, and translators across South Korea, India, the Philippines, Brazil, and Vietnam. Reduced time-to-hire by 30 percent and increased creative output by over 40 percent within the first 12 months.
• Delivered cost savings of approximately KRW 50 million (36,000 USD / R530,000) by transitioning to a flexible, freelance-based workforce model aligned to production cycles.
• Supported OrangeCat's Vietnam office by recruiting full-time creative and administrative staff, ensuring strong cross-border collaboration and talent continuity.
• Directed the full recruitment lifecycle for over 50 freelancers. Achieved a 95 percent completion success rate across localisation, animation, and content projects.
• Led the redesign of the company’s English-language website and UX flow. This resulted in an 80 percent increase in international site traffic and a 70 percent increase in client engagement.
• Designed and launched targeted hiring campaigns across LinkedIn, Meta, and Instagram, doubling the number of qualified inbound applications in under six months.
• Acted as a strategic liaison between the creative team and executive leadership. Ensured alignment on project deadlines, recruitment priorities, and international expansion strategy.
• Oversaw brand localisation and multilingual content delivery to ensure cultural accuracy, tone consistency, and high-quality client experience across markets. 

ESL Instructor – Youth & Adult Education Specialist at Talking Club, Chilgok Campus

Sep 2012 - Sep 2013 (Daegu, South Korea)

Curriculum Development | Student-Centred Instruction | Language Acquisition

• Designed and delivered dynamic, age-appropriate lesson plans for learners aged 6–16, fostering measurable growth in English language proficiency, fluency, and classroom confidence.
• Facilitated customised Business English seminars for adult professionals, adapting instruction to meet varied industry needs and individual learning styles.
• Developed and implemented full curricula for elementary and middle school programmes, including the creation of seasonal intensive courses (summer/winter), tailored to institutional goals and student progression.
• Promoted an inclusive, interactive learning environment using multimedia resources and communicative teaching methods to boost learner engagement across age groups. 

Peer Leadership & Internship Manager at NSL (New Story Leadership for the Middle East)

May 2012 - Aug 2013 (Washington, D.C.)

NGO Leadership | Conflict Transformation | Cross-Cultural Programme Management

• Served as a core leadership figure in a high-impact nonprofit programme uniting emerging Israeli and Palestinian changemakers through internships, dialogue, and civic leadership training.
• Facilitated cross-cultural leadership development and team-building initiatives, equipping participants with the skills to lead within divided societies and engage in constructive conflict resolution.
• Managed stakeholder communications with high-profile institutions including the U.S. Congress, Al Jazeera, the World Bank, and various embassies, ensuring meaningful engagement and visibility for the programme.
• Coordinated multi-agency events, including embassy briefings and advocacy sessions, while supporting participant placement in prestigious internship roles across Washington, D.C.
• Contributed to the organisation’s mission of empowering the next generation of peacebuilders, with a strong focus on storytelling, empathy-driven leadership, and community impact. 

Volunteer Teacher at Teach and Learn with Georgia

Nov 2011 - May 2012 (Tsalenjikha, Georgia)

Education Access | Cross-Cultural Exchange | Community Empowerment

• Taught Interactive English Communication to primary students (ages 6–12), as well as adult learners, including local teachers, healthcare professionals, and community leaders, in rural Georgian settings.
• Organised and led community-wide English cultural events, including an original English-language play, officially endorsed by the former President of Georgia, to promote language learning and cross-cultural appreciation.
• Played an active role in developing the town’s cultural and academic centre, contributing to sustainable educational infrastructure and increased community engagement with global perspectives.
• Supported local educators through capacity-building workshops and informal training, helping to strengthen long-term English teaching standards in the region. 

Research Assistant Lecturer at Stellenbosch University

Jan 2010 - Jul 2011 (Stellenbosch, Part-Time)

Higher Education | Curriculum Design | Bilingual Instruction & Research Support

• Designed curriculum content, assessments, and learning materials for over 300 undergraduate students, supporting academic delivery in both the Department of Education (Curriculum Studies) and the Department of History.
• Delivered undergraduate lectures and tutorials, fostering critical engagement and academic development across diverse student cohorts.
• Translated and edited academic materials between English and Afrikaans, ensuring clarity, accessibility, and linguistic accuracy in course delivery.
• Provided direct research and administrative support to Dr. Chet Fransch, contributing to ongoing academic publications, archival research, and academic planning initiatives. 

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